

A host of Chinese companies operate third-party app stores on the Android platform, which account for 75 percent of all smartphone users in China. While Google has claimed more control over Android with each passing year, in China, the search giant has no control over the operating system.
MOBILE OS MARKET SHARE 2018 HOW TO
This guide gives an overview of those changes and how to overcome the timer challenge. Privacy is center stage in app marketing with iOS 14 changes. In countries like Brazil, India, Indonesia, Iran and Turkey, it has over 85 percent market share. There were over 2.9 million apps available on the store in 2020, which were downloaded 108 billion times.Īndroid is the dominant platform in most countries, although it has had trouble surpassing Apple in Japan and the United States. Google Play has grown enormously in the past decade, reaching $38.6 billion in 2020. Originally, manufacturer partners were able to customise most of the platform to their liking, however, Google has every year added more compulsory services and conditions with each year, which has ensured advantages for its own suite of apps. With titans of the industry such as Samsung, LG, Motorola and HTC all launching phones running Android, it quickly became the most popular mobile OS, hitting over one billion active users by 2014.Īs Android grew, so did Google’s control of the OS.

Android is the most popular operating system in the world, with over 2.5 billion active users spanning over 190 countries.Ĭreated by Andy Rubin as the open-source alternative to iPhone and Palm OS, Android quickly became the favourite operating system for most mobile manufacturers in the early 2010s.
